Everyone in this market is trying to corral their massive data sets;
here’s three specific health care trends to keep a close eye on.
THE HIT APPROACH TO
BIG DATA
By Elizabeth Gardner
Like “The Cloud” last year or “Mo- bile Apps” the year before, it’s the I.T. catchphrase that’s considered so big it’s deemed worthy of double capi- talization. Computers are capturing
stray scraps of information on everyone’s medical
conditions, shopping habits, driving records, and
weekend partying patterns; data architects in every
business are struggling with how to put it all together to answer big questions.
No business has bigger questions than health
care, which is being pressured as never before to
provide better care to more people at lower cost.
